:root{--primary:#C2410C;--primary-hover:#9A3412;--primary-weak:#FFEDD5;--primary-ink:#7C2D12;--accent:#15803D;--accent-weak:#DCFCE7;--accent-ink:#14532D;--ink:#1C1917;--muted:#57534E;--bg:#FFFBF7;--surface:#FFFFFF;--line:#EAE0D5}
/* Hoja base. Los colores (--primary, --ink, --bg...) los inyecta build.mjs desde brand.json. */
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
body{margin:0;font:17px/1.6 system-ui,-apple-system,"Segoe UI",Roboto,"Helvetica Neue",Arial,sans-serif;color:var(--ink);background:var(--bg);-webkit-font-smoothing:antialiased}
img,svg{max-width:100%;height:auto}
a{color:var(--primary-ink)}
a:hover{color:var(--primary-hover)}
:focus-visible{outline:3px solid var(--accent);outline-offset:2px;border-radius:4px}
h1,h2,h3{line-height:1.2;letter-spacing:-.015em;color:var(--ink);margin:0 0 .5em}
h1{font-size:clamp(2rem,5vw,3.1rem);letter-spacing:-.025em}
h2{font-size:clamp(1.5rem,3vw,2rem)}
h3{font-size:1.2rem}
p{margin:0 0 1em}
.wrap{max-width:1120px;margin:0 auto;padding:0 20px}
.muted{color:var(--muted)}
.small{font-size:.875rem}
.lead{font-size:1.2rem;color:var(--muted);max-width:44ch}
.skip{position:absolute;left:-999px;top:0;background:var(--ink);color:#fff;padding:8px 14px;z-index:10}
.skip:focus{left:8px;top:8px}

/* botones */
.btn{display:inline-flex;align-items:center;justify-content:center;min-height:48px;padding:0 22px;border-radius:12px;border:0;background:var(--primary);color:#fff;font:600 1rem/1 inherit;text-decoration:none;cursor:pointer;transition:background .15s}
.btn:hover{background:var(--primary-hover);color:#fff}
.btn-sm{min-height:40px;padding:0 16px;font-size:.95rem;border-radius:10px}
.btn-ghost{background:transparent;color:var(--primary-ink);box-shadow:inset 0 0 0 2px var(--primary-weak)}
.btn-ghost:hover{background:var(--primary-weak);color:var(--primary-ink)}

/* cabecera */
.site-header{position:sticky;top:0;z-index:5;background:color-mix(in srgb,var(--bg) 92%,transparent);backdrop-filter:saturate(1.4) blur(10px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;gap:16px;min-height:68px}
.logo{display:inline-flex;align-items:center;gap:10px;text-decoration:none;color:var(--ink);font-weight:700;font-size:1.25rem;letter-spacing:-.02em}
.logo svg{width:34px;height:34px;flex:none}
.site-header nav{margin-left:auto}
.menu-inline{display:none;list-style:none;margin:0;padding:0;gap:22px}
.menu-inline a,.menu a{color:var(--ink);text-decoration:none;font-size:.97rem}
.menu-inline a:hover{color:var(--primary-ink)}
.menu{position:relative}
.menu summary{list-style:none;cursor:pointer;display:grid;gap:5px;padding:12px 8px}
.menu summary::-webkit-details-marker{display:none}
.menu summary span{display:block;width:22px;height:2px;background:var(--ink);border-radius:2px}
.menu ul{position:absolute;right:0;top:48px;list-style:none;margin:0;padding:10px;background:var(--surface);border:1px solid var(--line);border-radius:14px;box-shadow:0 12px 30px rgba(0,0,0,.08);min-width:230px}
.menu li a{display:block;padding:10px 12px;border-radius:8px}
.menu li a:hover{background:var(--primary-weak)}
@media (min-width:900px){.menu{display:none}.menu-inline{display:flex}}
@media (max-width:520px){.site-header .btn-sm{display:none}}

/* secciones */
section{padding:56px 0}
.hero{padding:72px 0 56px}
.hero-sm{padding:48px 20px 24px}
@media (max-width:600px){.hero{padding:40px 0 32px}.hero-actions .btn{flex:1 1 100%}}
.hero .eyebrow,.eyebrow{display:inline-block;font-size:.85rem;font-weight:600;color:var(--primary-ink);background:var(--primary-weak);padding:6px 12px;border-radius:999px;margin-bottom:18px}
.hero h1{max-width:18ch}
.hero-grid{display:grid;gap:40px;align-items:center}
@media (min-width:900px){.hero-grid{grid-template-columns:1.1fr .9fr}}
.hero-actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:26px}
.band{background:var(--surface);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.center{text-align:center}
.center .lead{margin-left:auto;margin-right:auto}

/* tarjetas y rejillas */
.cards,.features{list-style:none;margin:0;padding:0;display:grid;gap:18px;grid-template-columns:repeat(auto-fit,minmax(260px,1fr))}
.card,.feature{background:var(--surface);border:1px solid var(--line);border-radius:18px;padding:22px}
.card a{text-decoration:none;color:inherit;display:block}
.card a:hover h2,.card a:hover h3{color:var(--primary-ink)}
.card h2,.card h3{font-size:1.1rem}
.card p,.feature p{color:var(--muted);margin:0}
.feature .ico{width:42px;height:42px;border-radius:12px;background:var(--primary-weak);color:var(--primary-ink);display:grid;place-items:center;margin-bottom:14px}
.feature .ico svg{width:22px;height:22px}
.checklist{list-style:none;padding:0;margin:0 0 1em}
.checklist li{position:relative;padding-left:30px;margin:.45em 0}
.checklist li::before{content:"";position:absolute;left:0;top:.35em;width:18px;height:18px;border-radius:50%;background:var(--primary-weak) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23000' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12l5 5L20 7'/%3E%3C/svg%3E") center/11px no-repeat}
.split{display:grid;gap:32px;align-items:center}
@media (min-width:900px){.split{grid-template-columns:1fr 1fr}}

/* maqueta de producto (ilustración en HTML, sin imágenes) */
.mock{background:var(--surface);border:1px solid var(--line);border-radius:20px;box-shadow:0 24px 60px rgba(0,0,0,.08);padding:18px;font-size:.9rem}
.mock-head{display:flex;justify-content:space-between;align-items:center;margin-bottom:12px;font-weight:600}
.mock-row{display:flex;gap:12px;align-items:center;padding:10px 12px;border-radius:12px;border:1px solid var(--line);margin-top:8px;background:var(--bg)}
.mock-row b{flex:none;min-width:48px;color:var(--primary-ink)}
.mock-row span:not(.pill){flex:1 1 auto;min-width:0}
.mock-row .pill{margin-left:auto;flex:none}
.pill{display:inline-block;font-size:.75rem;font-weight:600;padding:3px 9px;border-radius:999px;background:var(--primary-weak);color:var(--primary-ink)}
.pill.alt{background:var(--accent-weak);color:var(--accent-ink)}

/* precios */
.plans{display:grid;gap:18px;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));max-width:820px;margin:0 auto}
.plan{background:var(--surface);border:1px solid var(--line);border-radius:20px;padding:28px}
.plan.featured{border:2px solid var(--primary)}
.plan .price{font-size:2.4rem;font-weight:700;letter-spacing:-.03em}
.plan .price small{font-size:1rem;font-weight:500;color:var(--muted)}

/* FAQ */
.faq details{background:var(--surface);border:1px solid var(--line);border-radius:14px;padding:4px 18px;margin:10px 0}
.faq summary{cursor:pointer;font-weight:600;padding:14px 0;list-style-position:outside}
.faq details div{padding:0 0 14px;color:var(--muted)}

/* formulario de lista de espera */
.waitlist{background:var(--surface);border:1px solid var(--line);border-radius:20px;padding:26px;max-width:760px;margin:0 auto}
.waitlist label{display:block;font-weight:600;font-size:.93rem;margin-bottom:14px}
.waitlist input:not([type=checkbox]),.waitlist select{display:block;width:100%;margin-top:6px;min-height:48px;padding:0 14px;border:1px solid var(--line);border-radius:10px;background:#fff;font:inherit;color:var(--ink)}
.waitlist input:focus,.waitlist select:focus{outline:none;border-color:var(--primary);box-shadow:0 0 0 3px var(--primary-weak)}
.waitlist .check{display:flex;gap:10px;align-items:flex-start;font-weight:400}
.waitlist .check input{margin-top:5px;width:18px;height:18px;flex:none}
.waitlist .opt{font-weight:400;color:var(--muted)}
.waitlist .btn{width:100%;margin-top:6px}
.grid2{display:grid;gap:0 16px}
@media (min-width:700px){.grid2{grid-template-columns:1fr 1fr}}
.hp{position:absolute!important;left:-9999px!important}
.form-msg{margin:12px 0 0;font-weight:600}
.form-msg.ok{color:#166534}
.form-msg.err{color:#B91C1C}

/* artículos y páginas legales */
.crumbs ol{list-style:none;display:flex;flex-wrap:wrap;gap:6px;padding:18px 0 0;margin:0;font-size:.875rem;color:var(--muted)}
.crumbs li+li::before{content:"›";margin-right:6px}
.crumbs a{color:var(--muted)}
.prose{max-width:760px;padding-top:24px;padding-bottom:24px}
.prose h1{font-size:clamp(1.9rem,4.4vw,2.6rem)}
.prose h2{margin-top:1.8em;font-size:1.55rem}
.prose h3{margin-top:1.4em}
.prose ul,.prose ol{padding-left:1.3em}
.prose li{margin:.35em 0}
.prose table{width:100%;border-collapse:collapse;margin:1.2em 0;font-size:.95rem;display:block;overflow-x:auto}
.prose th,.prose td{border:1px solid var(--line);padding:10px 12px;text-align:left;vertical-align:top}
.prose th{background:var(--primary-weak)}
.prose blockquote,.note{margin:1.4em 0;padding:16px 20px;border-left:4px solid var(--primary);background:var(--surface);border-radius:0 12px 12px 0}
.prose .meta{font-size:.9rem}
.cta-box{max-width:760px;background:var(--primary-weak);border-radius:20px;padding:28px;margin:12px auto 0}
.cta-box h2{font-size:1.35rem}
.related{padding-top:40px}

/* pie */
.site-footer{background:var(--surface);border-top:1px solid var(--line);padding:48px 0 28px;margin-top:40px;font-size:.93rem}
.foot-grid{display:grid;gap:28px;grid-template-columns:repeat(auto-fit,minmax(180px,1fr))}
.site-footer h2{font-size:.85rem;text-transform:uppercase;letter-spacing:.06em;color:var(--muted)}
.site-footer ul{list-style:none;padding:0;margin:0}
.site-footer li{margin:.4em 0}
.site-footer a{color:var(--ink);text-decoration:none}
.site-footer a:hover{color:var(--primary-ink)}
.legal-line{margin-top:32px;padding-top:18px;border-top:1px solid var(--line);color:var(--muted);font-size:.82rem}
.legal-line a{color:var(--muted)}

@media (prefers-reduced-motion:reduce){*{scroll-behavior:auto!important;transition:none!important}}

/* WhatsApp: botón flotante (todas las páginas) y botón en línea (<!--whatsapp-->). Verde oficial
   solo en el icono/fondo del flotante; el botón en línea usa el estilo de la marca. */
.wa-float{position:fixed;right:max(16px,env(safe-area-inset-right));bottom:max(16px,env(safe-area-inset-bottom));z-index:50;display:inline-flex;align-items:center;gap:8px;min-height:52px;padding:0 18px 0 14px;border-radius:999px;background:#1FAF55;color:#fff;font:600 1rem/1 inherit;text-decoration:none;box-shadow:0 6px 20px rgba(0,0,0,.18)}
.wa-float:hover{background:#178F45;color:#fff}
.wa-float:focus-visible{outline:3px solid var(--ink);outline-offset:3px}
.btn-wa{gap:8px;background:transparent;color:var(--primary-ink);box-shadow:inset 0 0 0 2px var(--primary-weak)}
.btn-wa:hover{background:var(--primary-weak);color:var(--primary-ink)}
.btn-wa svg{color:#1FAF55}
.cta-row{display:flex;flex-wrap:wrap;gap:12px;align-items:center}
.form-alt{margin-top:4px}
@media (max-width:640px){.wa-float{min-height:56px;width:56px;padding:0;justify-content:center}.wa-float span{display:none}.site-footer{padding-bottom:88px}}
@media print{.wa-float{display:none}}

/* ===================== v2: componentes compartidos (calculadoras, descargables, precios, artículos) ===================== */
.eyebrow{letter-spacing:.01em}
.hero .lead{max-width:52ch}
.badge{display:inline-block;font-size:.72rem;font-weight:700;letter-spacing:.04em;text-transform:uppercase;padding:4px 10px;border-radius:999px;background:var(--accent);color:#fff;margin-bottom:10px}
.badge.soft{background:var(--accent-weak);color:var(--accent-ink)}
.plan{position:relative;display:flex;flex-direction:column}
.plan .checklist{margin-top:auto}
.plan.featured{box-shadow:0 18px 40px -22px var(--primary)}
.plan .price small{display:block;margin-top:2px}
.plans.plans-3{max-width:1000px;grid-template-columns:repeat(auto-fit,minmax(250px,1fr))}
.addons{max-width:1000px;margin:26px auto 0;background:var(--surface);border:1px solid var(--line);border-radius:18px;padding:22px 24px}
.addons h3{margin-bottom:.2em}
.addons table{width:100%;border-collapse:collapse;font-size:.95rem;margin-top:10px}
.addons th,.addons td{text-align:left;padding:10px 6px;border-top:1px solid var(--line);vertical-align:top}
.addons th{font-weight:600}
.addons td:last-child{white-space:nowrap;font-weight:600;text-align:right}
.compare-note{max-width:1000px;margin:14px auto 0}
.kpis{list-style:none;padding:0;margin:0;display:grid;gap:14px;grid-template-columns:repeat(auto-fit,minmax(200px,1fr))}
.kpis li{background:var(--surface);border:1px solid var(--line);border-radius:16px;padding:16px 18px}
.kpis b{display:block;font-size:1.7rem;letter-spacing:-.02em;color:var(--primary-ink);line-height:1.1}
.kpis span{font-size:.9rem;color:var(--muted)}
.steps{counter-reset:s;list-style:none;padding:0;margin:0 0 1em}
.steps>li{counter-increment:s;position:relative;padding:0 0 0 46px;margin:1em 0}
.steps>li::before{content:counter(s);position:absolute;left:0;top:-2px;width:32px;height:32px;border-radius:50%;background:var(--primary);color:#fff;font-weight:700;display:grid;place-items:center}
.prose .toc{background:var(--surface);border:1px solid var(--line);border-radius:14px;padding:14px 20px;margin:1.2em 0}
.prose .toc p{margin:0 0 .3em;font-weight:600}
.prose .toc ol{margin:0;padding-left:1.2em}
.prose .lead{max-width:none}
.prose .src{font-size:.85rem;color:var(--muted);border-top:1px solid var(--line);margin-top:2em;padding-top:1em}
.prose .src ul{padding-left:1.1em;margin:.4em 0}
.prose .warn{margin:1.4em 0;padding:16px 20px;border-left:4px solid #B45309;background:#FFF7ED;border-radius:0 12px 12px 0}
.prose .example{margin:1.4em 0;padding:16px 20px;border:1px dashed var(--primary);border-radius:12px;background:var(--surface)}
.prose .example strong:first-child{color:var(--primary-ink)}
.prose td.num,.prose th.num{text-align:right;white-space:nowrap}
.prose tfoot td{font-weight:700;background:var(--primary-weak)}
.dl-grid{list-style:none;padding:0;margin:0;display:grid;gap:18px;grid-template-columns:repeat(auto-fit,minmax(280px,1fr))}
.dl-card{background:var(--surface);border:1px solid var(--line);border-radius:18px;padding:22px;display:flex;flex-direction:column;gap:8px}
.dl-card h3{margin:0}
.dl-card p{margin:0;color:var(--muted)}
.dl-card .btn{margin-top:auto;align-self:flex-start}
.dl-tag{font-size:.75rem;font-weight:700;text-transform:uppercase;letter-spacing:.05em;color:var(--primary-ink)}

/* ---- calculadora y puerta de datos ---- */
.tool-hero{padding:40px 0 8px}
.tool-hero h1{max-width:22ch}
.calc{display:grid;gap:24px;padding:20px 0 40px;align-items:start}
@media (min-width:920px){.calc{grid-template-columns:1fr 1fr}}
.panel{background:var(--surface);border:1px solid var(--line);border-radius:20px;padding:24px}
.panel h2{font-size:1.2rem;margin-bottom:.2em}
.panel .hint{color:var(--muted);font-size:.93rem;margin-bottom:1.2em}
.field{margin-bottom:18px}
.field label{display:flex;justify-content:space-between;gap:10px;font-weight:600;font-size:.93rem;margin-bottom:6px}
.field .val{color:var(--primary-ink);font-weight:700;white-space:nowrap}
.field input[type=range]{width:100%;accent-color:var(--primary);margin:4px 0 0}
.field input[type=number]{display:block;width:100%;min-height:46px;padding:0 12px;border:1px solid var(--line);border-radius:10px;font:inherit;background:#fff;color:var(--ink)}
.field input[type=number]:focus,.gate input:focus{outline:none;border-color:var(--primary);box-shadow:0 0 0 3px var(--primary-weak)}
.field .h{font-size:.82rem;color:var(--muted);margin-top:4px}
.field select{display:block;width:100%;min-height:46px;padding:0 12px;border:1px solid var(--line);border-radius:10px;font:inherit;background:#fff;color:var(--ink)}
.result-box{position:relative}
.result-big{background:var(--primary);color:#fff;border-radius:16px;padding:18px 20px;margin-bottom:14px}
.result-big .k{font-size:.8rem;text-transform:uppercase;letter-spacing:.06em;opacity:.85}
.result-big .v{font-size:clamp(1.8rem,5vw,2.5rem);font-weight:800;letter-spacing:-.03em;line-height:1.1}
.result-big .s{font-size:.9rem;opacity:.9}
.stats{display:grid;gap:10px;grid-template-columns:1fr 1fr;margin-bottom:14px}
.stat{background:var(--bg);border:1px solid var(--line);border-radius:14px;padding:12px 14px}
.stat .k{font-size:.72rem;text-transform:uppercase;letter-spacing:.05em;color:var(--muted);font-weight:600}
.stat .v{font-size:1.25rem;font-weight:700;letter-spacing:-.02em}
.stat .v.bad{color:#B91C1C}.stat .v.good{color:#166534}
.bar{height:12px;background:var(--line);border-radius:999px;overflow:hidden;margin:6px 0 14px}
.bar i{display:block;height:100%;background:var(--accent);border-radius:999px;transition:width .3s}
.bar-l{display:flex;justify-content:space-between;font-size:.88rem;font-weight:600}
.insight{background:var(--bg);border:1px solid var(--line);border-left:4px solid var(--accent);border-radius:12px;padding:12px 14px;margin-bottom:10px}
.insight h3{font-size:.98rem;margin-bottom:.2em}
.insight p{margin:0;font-size:.9rem;color:var(--muted)}
.gate{background:var(--primary-weak);border-radius:20px;padding:24px}
.gate h2{font-size:1.25rem}
.gate p.g-lead{color:var(--ink);margin-bottom:1em}
.gate label{display:block;font-weight:600;font-size:.9rem;margin-bottom:12px}
.gate input:not([type=checkbox]){display:block;width:100%;margin-top:5px;min-height:46px;padding:0 12px;border:1px solid var(--line);border-radius:10px;font:inherit;background:#fff;color:var(--ink)}
.gate .check{display:flex;gap:10px;align-items:flex-start;font-weight:400;font-size:.85rem}
.gate .check input{margin-top:3px;width:18px;height:18px;flex:none}
.gate .btn{width:100%}
.gate .g-msg{margin:10px 0 0;font-weight:600;font-size:.92rem}
.gate .g-msg.err{color:#B91C1C}
.gate .g-msg.ok{color:#166534}
.gate .g-small{font-size:.8rem;color:var(--muted);margin:10px 0 0}
[data-gated]{display:none}
.is-unlocked [data-gated]{display:block}
.is-unlocked [data-gate]{display:none}
.locked-preview{position:relative;overflow:hidden;border-radius:16px}
.locked-preview .fake{filter:blur(7px);opacity:.7;user-select:none;pointer-events:none}
.is-unlocked .locked-preview{display:none}
.unlock-actions{display:flex;flex-wrap:wrap;gap:12px;margin:16px 0 4px}
.tool-note{font-size:.82rem;color:var(--muted)}
.dl-list{list-style:none;padding:0;margin:14px 0 0;display:grid;gap:10px}
.dl-list a{display:flex;align-items:center;gap:12px;background:var(--surface);border:1px solid var(--line);border-radius:14px;padding:12px 16px;text-decoration:none;font-weight:600}
.dl-list a:hover{border-color:var(--primary)}
.dl-list small{display:block;font-weight:400;color:var(--muted)}
.dl-list .ext{flex:none;font-size:.72rem;font-weight:800;letter-spacing:.05em;background:var(--primary);color:#fff;border-radius:8px;padding:6px 9px}
.inline-cta{margin:1.6em 0;background:var(--primary-weak);border-radius:16px;padding:18px 20px}
.inline-cta p{margin:0 0 .6em}
.inline-cta .btn{min-height:44px}
@media print{
  .site-header,.site-footer,.crumbs,.cta-box,.related,.gate,.inline-cta,.unlock-actions .btn-wa,.skip{display:none!important}
  body{background:#fff;font-size:12pt}
  [data-gated]{display:block!important}
  .locked-preview{display:none!important}
}
.is-unlocked a[data-gated]{display:inline-flex}
.dl-card .btn[data-gated]{margin-top:auto}
.hero-actions .btn-ghost{box-shadow:inset 0 0 0 2px var(--primary)}

/* Llamela: tema de marca. build.mjs lo añade después de site.base.css (los colores vienen de brand.json).
   Paleta (contraste WCAG comprobado, ver docs/MARCA.md):
   naranja Llamela #C2410C (CTA, blanco 5,2:1) · naranja señal #FB923C (acentos sobre asfalto, 7,7:1)
   asfalto #1C1917 (texto y bandas oscuras) · grafito #57534E (secundario, 7,4:1) · papel #FFFBF7
   verde «llamada salvada» #15803D (estados OK, blanco 5,0:1). */

/* Portada oscura, color asfalto */
.hero-dark{background:#1C1917;color:#FAFAF9;position:relative;overflow:hidden}
.hero-dark::after{content:"";position:absolute;inset:auto -10% -60% auto;width:620px;height:620px;border-radius:50%;background:radial-gradient(closest-side,rgba(251,146,60,.16),rgba(251,146,60,0));pointer-events:none}
.hero-dark .wrap{position:relative;z-index:1}
.hero-dark h1{color:#FAFAF9}
.hero-dark h1 em{font-style:normal;color:#FB923C}
.hero-dark .lead{color:#D6D3D1}
.hero-dark .eyebrow{background:rgba(251,146,60,.14);color:#FDBA74}
.hero-dark .btn-ghost{color:#FAFAF9;box-shadow:inset 0 0 0 2px rgba(250,250,249,.55)}
.hero-dark .btn-ghost:hover{background:rgba(250,250,249,.1);color:#fff}
.hero-dark .small,.hero-dark .muted{color:#A8A29E}
.trust{list-style:none;padding:0;margin:18px 0 0;display:flex;flex-wrap:wrap;gap:8px 18px;font-size:.92rem;color:#E7E5E4}
.trust li{display:flex;align-items:center;gap:6px}
.trust li::before{content:"";width:16px;height:16px;flex:none;border-radius:50%;background:#15803D url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4.5 8.2l2.2 2.2 4.8-4.8' fill='none' stroke='%23fff' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/16px no-repeat}

/* Resumen de WhatsApp de ejemplo */
.wa-card{background:#ECE5DD;border-radius:20px;padding:16px;box-shadow:0 24px 60px rgba(0,0,0,.25);font-size:.92rem;color:#1C1917}
.wa-card .wa-head{display:flex;align-items:center;gap:10px;margin:-4px 0 12px;font-weight:600}
.wa-card .wa-av{width:34px;height:34px;border-radius:50%;background:var(--primary);display:grid;place-items:center;color:#fff;flex:none}
.wa-bubble{background:#fff;border-radius:4px 14px 14px 14px;padding:12px 14px;line-height:1.5;max-width:100%}
.wa-bubble p{margin:0 0 6px}
.wa-time{font-size:.72rem;color:#57534E;text-align:right;margin-top:4px}
.wa-card .small{color:#57534E}
.tag-ok{display:inline-block;background:#DCFCE7;color:#14532D;font-weight:700;font-size:.75rem;border-radius:6px;padding:2px 7px}

/* Transcripción de la demo */
.chat{list-style:none;padding:0;margin:0;display:grid;gap:10px}
.chat li{padding:10px 14px;border-radius:14px;max-width:88%;line-height:1.5}
.chat .ia{background:var(--primary-weak);color:var(--ink);border-top-left-radius:4px}
.chat .cl{background:var(--surface);border:1px solid var(--line);margin-left:auto;border-top-right-radius:4px}
.chat b{display:block;font-size:.72rem;letter-spacing:.04em;text-transform:uppercase;color:var(--muted);margin-bottom:2px}
.demo-live{display:none}
.has-voice-demo .demo-live{display:block}
.has-voice-demo .wa-float{display:none}

/* Momentos en que se pierden llamadas */
.hours{list-style:none;padding:0;margin:0;display:grid;gap:10px}
.hours li{display:flex;justify-content:space-between;gap:12px;background:var(--surface);border:1px solid var(--line);border-radius:12px;padding:10px 14px}
.hours b{color:var(--primary-ink);white-space:nowrap}

/* Ficha de datos (pensada también para buscadores e IA) */
.facts{display:grid;grid-template-columns:minmax(120px,190px) 1fr;gap:0;margin:0;border:1px solid var(--line);border-radius:16px;overflow:hidden;background:var(--surface)}
.facts dt,.facts dd{margin:0;padding:12px 16px;border-top:1px solid var(--line)}
.facts dt{font-weight:600;color:var(--ink);background:#FAF5EF}
.facts dt:first-of-type,.facts dt:first-of-type+dd{border-top:0}
@media (max-width:600px){.facts{grid-template-columns:1fr}.facts dd{border-top:0;padding-top:0}}

/* Cifra que vende */
.roi{background:#1C1917;color:#FAFAF9;border-radius:20px;padding:24px 26px}
.roi b{display:block;font-size:2rem;line-height:1.1;letter-spacing:-.02em;color:#FB923C}
.roi p{margin:.5em 0 0;color:#D6D3D1}
.roi a{color:#FDBA74}

/* Tabla comparativa */
.compare{width:100%;border-collapse:collapse;font-size:.95rem;background:var(--surface);border-radius:16px;overflow:hidden}
.compare-wrap{overflow-x:auto;border:1px solid var(--line);border-radius:16px;margin-top:24px}
.compare th,.compare td{padding:12px 14px;border-bottom:1px solid var(--line);text-align:left;vertical-align:top}
.compare thead th{background:#1C1917;color:#FAFAF9;font-size:.85rem;letter-spacing:.02em}
.compare thead th.us{background:#C2410C}
.compare td.us{background:#FFF7ED;font-weight:600}
.compare tbody th{font-weight:600;white-space:nowrap}
.compare .y{color:#15803D;font-weight:700}
.compare .n{color:#57534E}

/* Lista de guías (enlazado interno) */
.guides{list-style:none;padding:0;margin:0;display:grid;gap:10px;grid-template-columns:repeat(auto-fit,minmax(260px,1fr))}
.guides a{display:block;padding:14px 16px;border:1px solid var(--line);border-radius:14px;background:var(--surface);text-decoration:none;color:var(--ink);font-weight:600;min-height:44px}
.guides a:hover{border-color:var(--primary);color:var(--primary-ink)}
.guides span{display:block;font-weight:400;font-size:.9rem;color:var(--muted);margin-top:2px}

/* Utilidades */
.split.top{align-items:start}
.pains{list-style:none;padding:0;margin:1em 0}
.pains li{position:relative;padding-left:30px;margin:.55em 0}
.pains li::before{content:"";position:absolute;left:0;top:.25em;width:18px;height:18px;border-radius:50%;background:#FEE2E2 url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 18 18'%3E%3Cpath d='M6 6l6 6M12 6l-6 6' stroke='%23B91C1C' stroke-width='2' stroke-linecap='round'/%3E%3C/svg%3E") center/18px no-repeat}